Research methods in management: advances and applications

Methodology should not be seen as a static and boring section that lands somewhere in a piece of empirical research as a kind of mandatory duty that most researchers slightly adapt from previous work without enthusiasm. Actually, the methodology section has a lot to tell about the nature of each research project, which is inserted in a determined context and history. More than a set of procedures, rules or techniques, methodology embodies the interests, values and principles of researchers. It reveals a worldview, what reality and knowledge production means for a given group sharing the very same ontology and epistemology (Pozzebon, 2018). (Pozzebon & de Souza Bido, 2019).